On the farm for Winfield...

“Farming looks mighty easy when your plow is a pencil and you're a thousand miles from the corn field.” - Dwight D. Eisenhower 

While summer is in the rear-view mirror it's nice to revisit long days and our time amid farm and field; taking in life first hand alongside modern day farmers.  It's always great to partner with Colle+McVoy and this was another fine experience collaborating for Winfield.  

We've been on a number of agricultural shoots over the years and it never ceases to inspire and amaze us with the overall process; it's a true "get your hands dirty," experience.  Blue skies, fresh air, and rolling hills gently woven into a seemingly endless landscape of Wisconsin farmland has a way of regenerating the senses and opening up a new perspective on what is right in front of us.  A number of the images were created from unique angles, whether climbing up on top of a grain elevator or getting down to the level of the roots, we were able to capture several different options to help tell the Winfield story.  This production was unique in that we spent time capturing visuals of a crop duster.  There is a true art and level of aerodynamics that these pilots possess.  We heard him coming from miles away, the sound of the blades gave away any chance of sneaking up on our crew.  Near the end of our time shooting this part of the project the chopper did a fly-over only a few feet from our heads, and no doubt laughed as we all hit the dirt in surprise and fear for our lives.

It's never dull and always new- farm, ocean, rural or urban.  What an opportunity the camera provides looking behind the scenes, revealing everyday life in visually interesting and engaging ways.

The Director's cut of the Target C9 project is coming along nicely.  We'll have a final version to share soon.
  

On the farm for Winfield...